About Us

Hi! I’m a hockey mom of two young players, and like many of you, I’ve spent countless hours at chilly rinks, cheering from the stands, sipping lukewarm coffee, and living the full-on hockey life.

Somewhere between the early practices and post-game drive-thrus, I started looking for fun, cute, actually stylish hockey-themed clothing — something with a sense of humor, a little attitude, and a lot of personality. And guess what? It didn’t exist.

Everything felt super serious or just plain boring. So I decided to create what I couldn’t find.

That’s how Slapshot Collective was born — a hockey lifestyle brand made for people who love the game but don’t take themselves too seriously. Think clever sayings, playful designs, and cozy, everyday pieces that look just as good at the rink as they do running errands or lounging at home.

Whether you’re a hockey mom, dad, player, sibling, or fan, this brand is for you. It’s for those who live in a permanent state of “weekend tournament mode” and still manage to laugh through it all.

Thanks for being part of our community — and for keeping the hockey life fun, loud, and full of love.